
Marketing 101
Description
Without an audience, you have no hope of impacting the world, no matter how important your message – or art
-Jon Morrow
How to communicate about art, artistic practice and artists
on paper, online and in person to art collectors, galleries and the public
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THE ART IS NOT ENOUGH! To be successful the artists – or somebody working with and alongside the artist – has to be able to communicate about the artist and the art in order to generate people who want to hear about YOU and see YOUR ART.
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Communication is essentially about marketing – but there’s lots of different aspects to it. This site deals with the separate topics related to marketing and communication on separate pages. All topics will continue to develop over time As pages become ready to be released, you will find a link to the topic page on the right or under the Communication menu at the top of this site. |
Marketing the Artist: Written Statements
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Marketing Online: Websites and Social Media
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- Marketing and the 7Ps: A brief summary of marketing and how it works by the Chartered Institute of Marketing
Will somebody be writing this about you in future?
A few years back I had a very sweet letter from somebody whose Dad produced very nice watercolour paintings which had been admired in the past by an influential art critic. She wonders why her Dad’s name doesn’t come up whenever watercolour is discussed and how she can get him better known.
I checked on the Internet and there appears to be no record of the artist on the internet or via galleries.
This is what I wrote back….
” Dear Xxx
Success in art is as much to do with marketing as it has to do with talent and quality of painting. The marketing doesn’t have to be done by the artist but it does have to be done. One nice comment does not create a career! There is also no record of this anywhere on the internet.
If people only needed to look at art to buy it then we wouldn’t have the vast amount of investment in all the galleries and auction houses etc which exist to sell art. Marketing an artist and selling art is a specialised activity – not always best done by artists
It rather looks to me as if somebody – maybe you – needs to take the marketing side of his artwork in hand. There is nothing on the internet which indicates how this can be seen and/or purchased.
Does your father enter the open competitions exhibitions run by the Royal Watercolour Society and the Royal Institute of Painters in Watercolour? These are essentially places to get “seen”. It’s not about selling paintings – it’s about marketing your art.
His paintings and sketches are nice – but then so are those by a lot of other painters. What they don’t have, which the paintings of other artists have, is a size or a price on them – or indeed any information at all about them.
If they don’t link to a place where they are being sold – via email to artist, or gallery or online website – then they won’t sell. Silent artists do not tend to become the best known artists.I’d also suggest your father writes something about himself for his “about me” page on his blog. Who you are and what your art is about actually matter. (see my website How to write an Artist’s Statement)
I trust this gives you some food for thought..
your sincerely……..”
INTRO
Marketing Boot Camp is a once in a lifetime opportunity to push your art career to the next level. Sure, we will cover some of the basics when it comes to selling your art such as identifying your brand, using social media and selling on-line. But Marketing Boot Camp is NOT the same, typical things you read about that artists need to do to sell more art. It’s about trying new ideas. Finding a new audience. Being organized. And managing your creative time vs. marketing time. And you will learn how to have fun doing it.
Imagine twenty-three hours of learning marketing with instruction, role playing and fireside chats.
Marketing Boot Camp also includes all of my secrets. I share a lot of what I do on the Artists Helping Artists radio show. But there is a lot I don’t share. That will change at the Marketing Boot Camp. Nothing will be held back. And each one of you will walk away with your own “plan of attack” to sell more art.
We also have fun time scheduled in the agenda to shop at the Silos, Magnolia Market, Magnolia Bakery, Magnolia Garden Store and visit the antique stores we have seen on Fixer Upper. Plus we have “Late Night Fireside Chats” (that really aren’t that late) to talk about personal marketing challenges and all of those questions you have been afraid to ask.
We will not be painting during the Marketing Boot Camp as paints are not allowed in the Magnolia House. Thus no painting supplies or wet paintings are allowed in the house. Of course artists are free to plan a painting extension trip to paint on their own after the boot camp.
1
Want to sell more paintings, more quickly, and earn what your art is really worth?
You love creating your art, and you’re probably very good at it. But when it comes to marketing and selling your artwork, that may be a different story. It would be a lot easier if sales just happened, but most successful artists — most well-known artists — have mastered the art of marketing their work. Few artists become known by accident; most make things happen through a very specific marketing plan.
Sound difficult? It’s not.
If your goal is to sell more artwork, increase your visibility, and have more people desiring to own your art, the NSA will provide you with a step-by-step guide.
<lewis bio here>
You’ll learn the tips and tricks to build your brand, increase your prices, make more paintings sell, and create collector desire to own your work. When Rhoads teaches this program privately, he charges $2,500 to attend.
Three sessions cover these important marketing elements:
- Laying the foundation for success. Marketing begins with knowing what you want to do and where you want to go. Rhoads spends this first session discussing how to prepare yourself for success, including techniques to help you understand your priorities and what is important in your life; how to define the life you want to live; how to set, work toward, and measure goals; and how to make sure your goals fit with the “ideal life” you have designed. This foundation is a critical first step, but it’s one many marketing courses ignore.
- Developing strategy. Once goals and ideals are in place, Rhoads helps artists understand how to create a strategic plan to get where they want to go. Strategy comes before tactics. That may sound complicated, but Rhoads makes the concept simple to grasp and easy to implement. In fact, he believes that if you develop and follow a solid strategic plan, you’ll at least double your art sales within one year. He also discusses how he helped one artist have the biggest year in his 25-year career after the devastating setback of the recession.
- Building your brand into a household name and selling more artwork. Most artists don’t think of themselves as a product or a brand, but the most successful artists are household names. The ideal marketing position is to own top-of-mind awareness, so when someone decides to buy a piece of artwork, they think of you first. Our goal is to show you how to make people aware of you, so they think of you often — and think of you as the best of the best in your category.
Learn how:
- Determining the ideal life, and how to get there
- Preparing for success
- Understanding your priorities
- Goal-setting
- Developing a life plan
- Developing and implementing your personal brand
- How to get invited into more and higher-end shows and festivals
- How to use social media to build a ravenous following
- How to raise your prices AND increase demand
- How to develop a strategy for strong sales in every season
- How to spot collecting trends and capitalize on them
- How to double your sales in each of the next five years
- How to achieve your financial goals
- How to sell online
- How to get invited into the best art galleries
- How to sell more at events
- How to become a local and national celebrity
- How to sell more workshop seats
- How to build a secure future
- How to get collectors to buy more frequently
- How to advertise, and the biggest mistakes in advertising
- How to make ads actually work
- How to make stories to sell paintings
- Tips to give you an advantage with your art gallery
- Why understanding personality types will increase your sales
- And much more
Order today, and double your sales within one year — or sooner.
2
BRANDING, SOCIAL MEDIA,
INTERNET SELLING AND GALLERIES
Art Marketing Boot Camp II takes you to the next level,
beyond the basics of Art Marketing Boot Camp I.
Branding is critical for any artist, and this video helps you understand the core elements of branding and what you need to do to build your personal brand. Because social media and selling online are so important for artists, we drill down on specific techniques to use both, as well as website design, to enhance your branding and sales. And because most artists are clamoring to be invited into galleries, we help you understand galleries’ needs, what gets their attention, and what turns them off. The social media and gallery segments include some surprise guest speakers.
Art publisher B. Eric Rhoads has helped thousands of artists through his art marketing blog, and his readers have been asking him for years to write a book or do a video. In response, Rhoads decided to conduct the first Art Marketing Boot Camp™ at his company’s 1st Annual Plein Air Convention. At the 2nd Annual Plein Air Convention, Rhoads continued the popular, early bird Art Marketing sessions. If you missed the convention or a session, you can now own the DVD and learn how to be a build your brand as a Top Artist in one year. You can learn at your own pace, at home, and pause and replay to your heart’s content! Plus, even if you were at the Boot Camp II sessions, there wasn’t enough time to cover all the material, so Rhoads went into the studio to enhance the content and record the missing components.
Art marketing expert, Eric Rhoads, drills down into the details
in Marketing Boot Camp II, focusing on the specific areas of:
- How to build a brand
- How to get into art galleries
- How to sell artwork online through social media and websites
Rhoads believes that branding is the foundation for all marketing, and that a solid brand will increase awareness, increase prices, and attract buyers and galleries. This video offers valuable insight into what artists can do to become well-known, top-selling brands. Rhoads also offers advice on how to overcome the odds and get into a gallery, including comments from two gallery owners. He’ll also provides in-depth tips for marketing online with social media and websites, joined by experts in the area.
Note: If you attended the Art Marketing Boot Camp™ live at the Plein Air Convention, you know we covered a great deal of material in a short time. You probably couldn’t take notes fast enough, and when you return to your notes, you may not remember everything that was said. This video allows you to see it all again to remind you of the hundreds of concepts discussed. Plus, we’ve added material we didn’t have time to cover during the live sessions.
Order today, and build your brand as a Top Artist in one year — or sooner.
3
Build Your Stream of New and Repeat Clients
It’s time to put an end to the “Myth of the Starving Artist” once and for all.
Artists don’t HAVE to struggle. Just because we have always heard the myth about the starving artist, it’s simply not necessary in today’s world.
The world has changed.
Think about this:
You have more opportunity right here at your fingertips than ANY artist has ever had at ANY time in history…
If you know how to take advantage of those opportunities (and the right information), then there really is no limit to what you can achieve as an artist today.
And, its simple.
I said, simple, I did not say easy.
If it were easy there would be a lot more successful artists.
But if you’re committed to making the effort to build your career. If you know in your heart you can make it as an artist. If you believe in yourself and your ability to work a little harder than everyone else and follow some simple systems, you might want to keep reading.
But if you want easy, and think you’re like the FIELD OF DREAMS….. “If You Build It… They Will Come.” I’m sorry to disappoint you, but luck happens to people who make their luck. Few every get lucky without working at it.
So why do some artists sell their paintings for five and six figures every month … while others barely make enough to cover rent?
Why do some artists struggle to make ends meet, while others make more money than they know what to do with?
Sadly, it isn’t about quality. We’ve all met extremely talented artists who couldn’t support themselves with their work … and we’ve also seen financially successful artists who had average abilities, at best!
So what is going on here?
The “secret” can be summarized in ONE simple word:
Marketing.
Marketing is what makes or breaks your career as an artist, and it is the ONE thing that determines whether you can live life on your own terms or if you have to keep treading water as you struggle to do what you love.
If you’re ready to transition from part-time to full-time artist…
Or if you’re not making consistent sales every month and you’re forced to supplement your income with too many workshops or a “day job” you don’t really enjoy…
Or if you’re simply ready to grow your income and start making a fantastic living doing what you love, then pay close attention, because Eric Rhoads is making a BOLD claim:
“In less than four hours, Art Marketing Boot Camp V will give you several profitable strategies that you can use to …
- get your work into galleries
- sell your paintings for a higher price
- make more income than you’ve probably made the last two years.
Eric Rhoads’ Art Marketing Boot Camp IV
How to Quit Your Job and Become a Successful Full-Time Artist
Finally, with How to Quit Your Job and Become a Successful Full-Time Artist, your dream of quitting your job and becoming a financially successful full-time artist can become a reality. It is possible to make a great living by doing what you love, and art publisher, marketer, and blogger B. Eric Rhoads will show you the exact steps you need to take to make it happen. These are not theories, but a proven process to make the leap from employment to full-time artist.
In this video, you’ll discover the essentials that you must have to transition from working a “day job” to painting more, selling more, and making more money in the process. You’ll see all the footage recorded in front of a live audience at Eric’s annual Art Marketing Boot Camp. In addition, the video includes hours of additional content not covered at the live event.
Eric attacks the most commonly asked marketing questions, as provided by the eager audience. You’ll see him address many of the limiting beliefs and barriers that artists face in their quest to be paid well for doing what they really want to do. He’ll reveal his in-depth, effective system for success — this is not just advice to practice “positive thinking.”
If you follow these practices step by step, you could see your dream of becoming a full-time artist come true. Eric has seen these tools implemented and watched artists transition from full-time job to full-time artist while staying self-sufficient. When this happens for you, you could have the time and income to travel to paint or to attend painting events, to support yourself as an artist, and to live your dream.
Watch as Eric:
- Busts the most common art myths that are impacting your mindset
- Gives specifics on how to make your goals more attainable, and actually reach them
- Shows you how to say yes to the best and no to the rest when it comes to your marketing, and how to know exactly what is right for you
- Gives you a proven, step-by-step way to transition away from your job, while keeping your income and living the dream as a full-time artist
- Reveals the biggest stumbling block artists face — and how to overcome it
- Shows you how to create a strategy to improve your painting quality fast
- Exposes his secret Core Principles of Success. Practice these principles, and you’re on your way to getting where you want to be!
- Reveals what the world’s most successful painters consistently do — and how you can do it, too!
- Demonstrates how making decisions quickly and firmly, and avoiding overthinking, can change everything.
- Provides tools to properly define who really buys your paintings and then market effectively to them.
- Offers mind-boggling tips that will help you transform your life so you can live the exact life you want
- Explains how to make more money while doing fewer paintings
- Defines steps you can take to keep galleries focused on selling you above others
- Reveals how to define what success is in your career.
- Offers a routine to address and solve your biggest challenges
- Explains “The Ancient Book of Secrets”
- Reveals how 59 minutes can change everything in your career
- Demonstrates how to raise your art income to the level of your current income
- Tells you how to increase your confidence as a painter
- Explains how to get off the treadmill and get others to help market your art
- And a whole lot more!
No matter how much you’ve struggled in the past to make it as a paid artist, you’re about to see just how to do it — without the struggle.
You won’t want to miss a minute of this valuable video — this will be one you refer to again and again as you design your new life!
Here’s what you will learn:
- How to automate lead-gathering
- How to automate your sales process, allowing you more time to paint
- How to sell art
- How to make your advertising doubly effective
- How to make every ad capture leads
- How to prevent marketing disaster
- How to develop a strong base income
- How to remove the chains and live your dream life
- How ordinary people are getting extraordinary results
- Building your success as an artist
- How to increase your prices
- How to make ads work more effectively
- Building a base income as an artist
- How to build your celebrity
- How seniors can market faster
- The three “legs” of the marketing stool
- How to attract customers like a magnet
- Highly targeted ad messaging
- Finding and speaking to the heart of your ideal client
- Getting inside the mind of the art buyer and art collector
- Understanding critical customer value strategies
- The pillars of success
- Finding and attracting richer clients
- Avoiding the circulation trap
- How your ego can waste your marketing money
- Predisposing customers to buy
- Creating expert status with customers
- How to implement and create your own PR campaign
- Creating a “sizzle plan” to sell for you
- The power of the “halo effect” Selling abundance
- Overcoming objections
- Preparing for a sale
- Obtaining peak state of mind
- Rhoads’ sales principles to success
- Understanding and appealing to various types of buyers
- Building community
- Creating demand and urgency to buy
- Writing great copy
- Building traffic to your website and social media
- Creating new art buyer leads
- Fishing for buyers, not customers
- Expanding geographic boundaries
- Creating a side profit for your art business
- A new way to obtain corporate commissions
- A strategy to sell a group of affluent buyers to pay your monthly mortgage
- Creating an information marketing strategy
- How to get paid to speak
- Direct marketing tools that work surprisingly well
- The proper advertising process
- Avoiding common advertising mistakes
4
How to Quit Your Job and Become a Successful Full-Time Artist
Finally, with How to Quit Your Job and Become a Successful Full-Time Artist, your dream of quitting your job and becoming a financially successful full-time artist can become a reality. It is possible to make a great living by doing what you love, and art publisher, marketer, and blogger B. Eric Rhoads will show you the exact steps you need to take to make it happen. These are not theories, but a proven process to make the leap from employment to full-time artist.
In this video, you’ll discover the essentials that you must have to transition from working a “day job” to painting more, selling more, and making more money in the process. You’ll see all the footage recorded in front of a live audience at Eric’s annual Art Marketing Boot Camp. In addition, the video includes hours of additional content not covered at the live event.
Eric attacks the most commonly asked marketing questions, as provided by the eager audience. You’ll see him address many of the limiting beliefs and barriers that artists face in their quest to be paid well for doing what they really want to do. He’ll reveal his in-depth, effective system for success — this is not just advice to practice “positive thinking.”
If you follow these practices step by step, you could see your dream of becoming a full-time artist come true. Eric has seen these tools implemented and watched artists transition from full-time job to full-time artist while staying self-sufficient. When this happens for you, you could have the time and income to travel to paint or to attend painting events, to support yourself as an artist, and to live your dream.
Watch as Eric:
- Busts the most common art myths that are impacting your mindset
- Gives specifics on how to make your goals more attainable, and actually reach them
- Shows you how to say yes to the best and no to the rest when it comes to your marketing, and how to know exactly what is right for you
- Gives you a proven, step-by-step way to transition away from your job, while keeping your income and living the dream as a full-time artist
- Reveals the biggest stumbling block artists face — and how to overcome it
- Shows you how to create a strategy to improve your painting quality fast
- Exposes his secret Core Principles of Success. Practice these principles, and you’re on your way to getting where you want to be!
- Reveals what the world’s most successful painters consistently do — and how you can do it, too!
- Demonstrates how making decisions quickly and firmly, and avoiding overthinking, can change everything.
- Provides tools to properly define who really buys your paintings and then market effectively to them.
- Offers mind-boggling tips that will help you transform your life so you can live the exact life you want
- Explains how to make more money while doing fewer paintings
- Defines steps you can take to keep galleries focused on selling you above others
- Reveals how to define what success is in your career.
- Offers a routine to address and solve your biggest challenges
- Explains “The Ancient Book of Secrets”
- Reveals how 59 minutes can change everything in your career
- Demonstrates how to raise your art income to the level of your current income
- Tells you how to increase your confidence as a painter
- Explains how to get off the treadmill and get others to help market your art
- And a whole lot more!
No matter how much you’ve struggled in the past to make it as a paid artist, you’re about to see just how to do it — without the struggle.
You won’t want to miss a minute of this valuable video — this will be one you refer to again and again as you design your new life!
*Disclaimer. Results are entirely dependent on the quality of implementation by each individual. Your success will depend on your level of execution and also on your ability as an artist, your market acceptance (much of which you can promote and control), and market conditions and the economy. Extremely high-income people like surgeons or CEOs may not be able to match current income, though it is up to the individual and how well they implement their plan. However, this program should work well for people at many income levels. We do not recommend quitting your job prior to viewing this video, which reveals a process we believe works effectively. You will, however, need to develop your own process tailored to your conditions. Streamline Publishing, Inc., or Eric Rhoads are not responsible for the results, or for the lack of results in the event you do not succeed.
5
“Do You Want to Get Your Work Into Galleries Right Now?
Sell More Paintings at Higher Prices?
And FINALLY Fund YOUR Dream Lifestyle as a Full-Time Working Artist.”
It’s time to put an end to the “Myth of the Starving Artist” once and for all.
Artists don’t HAVE to struggle. Just because we have always heard the myth about the starving artist, it’s simply not necessary in today’s world.
The world has changed.
Think about this:
You have more opportunity right here at your fingertips than ANY artist has ever had at ANY time in history…
If you know how to take advantage of those opportunities (and the right information), then there really is no limit to what you can achieve as an artist today.
And, its simple.
I said, simple, I did not say easy.
If it were easy there would be a lot more successful artists.
But if you’re committed to making the effort to build your career. If you know in your heart you can make it as an artist. If you believe in yourself and your ability to work a little harder than everyone else and follow some simple systems, you might want to keep reading.
But if you want easy, and think you’re like the FIELD OF DREAMS….. “If You Build It… They Will Come.” I’m sorry to disappoint you, but luck happens to people who make their luck. Few every get lucky without working at it.
So why do some artists sell their paintings for five and six figures every month … while others barely make enough to cover rent?
Why do some artists struggle to make ends meet, while others make more money than they know what to do with?
Sadly, it isn’t about quality. We’ve all met extremely talented artists who couldn’t support themselves with their work … and we’ve also seen financially successful artists who had average abilities, at best!
So what is going on here?
The “secret” can be summarized in ONE simple word:
Marketing.
Marketing is what makes or breaks your career as an artist, and it is the ONE thing that determines whether you can live life on your own terms or if you have to keep treading water as you struggle to do what you love.
If you’re ready to transition from part-time to full-time artist…
Or if you’re not making consistent sales every month and you’re forced to supplement your income with too many workshops or a “day job” you don’t really enjoy…
Or if you’re simply ready to grow your income and start making a fantastic living doing what you love, then pay close attention, because Eric Rhoads is making a BOLD claim:
“In less than four hours, Art Marketing Boot Camp V will give you several profitable strategies that you can use to …
- get your work into galleries
- sell your paintings for a higher price
- make more income than you’ve probably made the last two years.
Just pick a couple of the strategies, start mastering them and you should start seeing big changes with a few weeks.
In fact, one artist used one technique revealed on my video and sold two more paintings in just a few days. How’s that for fast action?”
It IS a bold claim, but Eric Rhoads knows a thing or two when it comes to marketing.
A career entrepreneur, Mr. Rhoads has over 40 years of experience launching successful products and creating highly profitable companies.
In fact, he’s sold companies for millions (his first for over $2 million, before his 30th birthday!). But it was his lifelong passion for art that led him to create successful magazines like PleinAir and Fine Art Connoisseur.
Frustrated by seeing great artists unable to live their dreams, he has made it his passion and life goal to help artists gain the success and freedom they deserve.
A few years ago, Eric realized that his decades of marketing expertise could help solve that glaring problem so many artists face:
“How do I make a good living doing what I love?”
Thus, Art Marketing Boot Camp was born.
What Is Art Marketing Boot Camp V?
This fifth installment of the Art Marketing Boot Camp series is a no-nonsense, step-by-step marketing workshop designed to help you turbocharge your art sales and create a continuous, reliable flow of cash every month that gives you the freedom to create and live the lifestyle that YOU want to live.
Everybody’s idea of the “Artist’s Lifestyle” is different.
Maybe to you it means traveling to Europe to paint Gothic cathedrals in the springtime…
Or maybe it means buying a vacation home in the Florida Keys where you can spend a month out of every year painting as the ocean breeze rolls in…
Or perhaps it’s just financial freedom, or not having to report to a job you no longer love.
Maybe it’s just enough extra cash to paint where you want, when you want.
Whatever YOUR vision is for your art career, it’s possible if you start putting some of these marketing concepts to work for you…
… and if you’re willing to put in the time and effort required.
Here’s a little secret.
Most artists don’t succeed at the level they dream of because they give up too soon and don’t employ any smart marketing techniques.
But there is one very important point: Eric Rhoads knows that great marketing skills can be misused.
Yes, even lousy painters can become successful. He does not want that to happen.
He insists that marketing be used for good without “selling out” or compromising your integrity.
So he is insistent that artists hone their craft before they start marketing their paintings. He believes quality matters, and he does not want people marketing underdeveloped art.
Only you know if you are ready or if you are not. Please don’t get Art Marketing Boot Camp unless your plan is to study and learn the techniques so you are ready when your paintings are at the right level and if you’re willing to do the work necessary.
Want to learn more?
Let’s dive in and take a look at what’s included in Art Marketing Boot Camp V:
Video Segment #1
The Impact Of Your Mind & The Importance Of
Self-Promotion With Eric Rhoads and Special Guest Lee Milteer
Mindset is everything.
If you have the right mindset, there’s no limit to what you can accomplish. Unfortunately, far too many artists struggle with negative thinking and behaviors that hold them back without their realizing it.
This first video is all about the CRITICAL mindset you MUST have if you want to take your career to the next level and start selling more paintings at a higher price.
You’ll learn KEY strategies from the brilliant multi-million-dollar marketing mastermind Lee Milteer that will help you define YOUR goals of financial success as an artist…
And you’ll come away with a step-by-step plan for making those goals a reality … no matter HOW big they may be.
You’ll learn:
- How to stand out in a crowded art market and get your work noticed
- What you MUST know about your personal brand if you want to sell more work at a higher price
- The five types of daily “energy currency” that you need to understand if you want to achieve your goals
- How to find successful artists that you admire and then model their success
- How to get interviews that will grow your media exposure and attract art buyers
- How to become a celebrity in YOUR market
- How to identify your unique vision of success … and then go out and get it!
- Simple strategies to reach out to new art markets that you may not have explored
- A website where you can get a free gift (worth $100) from Lee herself!
- An easy way to eliminate negative thoughts that hold you back and replace them with self-fulfilling positive ones
…and that’s just the tip of the iceberg!
Next up:
Video Segment #2
How To Get Into A Gallery, With One Of
The World’s Most Successful Gallery Owners
This second video is jam-packed with solid gold advice that will change everything you thought you knew about getting your work into galleries.
Eric Rhoads shares critical tips and ideas and then brings on guest Stuart Johnson — of the world-renowned Settlers West Galleries — who has been running a massively successful gallery for over 40 years now.
He’s sold paintings for six and even seven figures and helped launch the careers of too many artists to name … and now he’s sharing KEY secrets that will help you understand how to get your work into the best galleries and charge more for your paintings!
You’ll learn:
- The No. 1 thing you should know about galleries BEFORE you approach them
- Why social media can be dangerous to your career
- The best way to “break the ice” with a gallery owner so you establish a rapport right away
- What galleries want to see when you send an introductory e-mail
- What gallery owners are REALLY looking for when they evaluate your work
- How to create a magazine advertisement that grabs gallery owners by the collar and holds their attention
- What you need to understand about the concept of scarcity and pricing if you want to charge more for your paintings
- How to get into the mindset of the high-ticket art collector and understand what those collectors are looking for
- What you need to know about your pricing strategy BEFORE you contact a gallery
- Art show strategies to help you make a name for yourself
- The “Kiss of Death” when it comes to getting your work into galleries, and what you should never do when you’re working with them
- The difference between “top tier” and regular artists when it comes to sales
- What you should know about the story and title of your painting that can help you sell more
- What you should do to help galleries and collectors perceive you as an in-demand artist
- How size affects pricing in a gallery
…and much, much more solid gold advice than we can possibly list here.
Which brings us to the third and most important Boot Camp video:
Video Segment #3
Marketing For Introverts –
Finding A System That Works For YOU
Let’s face it:
Artists are NOT usually salespeople.
And even if you have a talent for sales, you don’t want to spend all of your time on the business side of things … you want to focus on painting and the creative process!
Eric Rhoads gets it.
That’s why, in this third and final video, he will show you a complete step-by-step marketing system that requires only a small amount of your time and quickly builds momentum every month so you can create a steady stream of new clients who buy from you like clockwork.
You’ll be getting ALL the hard-hitting strategies and tactics that can build your awareness, drive sales, get you into galleries, and help you sell your work for the highest possible prices…
No matter where you are in your art career, if you put just ONE of the strategies in this system to use, you could easily double your sales this year.
You’ll learn:
- How to use this step-by-step 12-month marketing plan to sell more paintings at a higher price and bring in a steady stream of repeat buyers
- How to establish a morning routine that will turbocharge your productivity as an artist
- The “deadly” mistake that can shut down your sales when you’re just starting to find success
- Why reinvention is critical to staying relevant in the marketplace today
- How to find NEW art buyers and add them to your sales funnel
- How to get more repeat buyers who will buy from you over and over again
- An easy way to generate more referral sales and commissions that will put more money in your pocket now
- The five reasons for failure and what you can do to avoid them
- What successful artists do differently to bring in profit windfalls when they need them
- The monthly marketing calendar strategy to keep you on track to producing a predictable income you can depend on
- The direct marketing secrets of multi-million-dollar artists and how you can use them even if you’re on a shoestring budget
- How to create a “killer offer” that art buyers can’t resist
- The secret to the Law of Reciprocity — how you can use it in your marketing to bring in new sales every single month
- How to use a tool to bring in a steady stream of new clients
- An easy way to associate yourself with BIG names and massively successful icons in your market
- The easiest customers to sell your work to, and how to contact those customers the right way
…and much, much more.
Does this sound like something that can help you make more money from your creative work?
Would you like to get to that next level, have your work showcased in the best galleries, and receive a step-by-step marketing system so you never need to worry about finding paying clients again?
If so, how much would that be worth to you?
Would it be worth investing $2,000?
Absolutely.
But you won’t need to pay anywhere close to that amount.
Here’s why:
If you act RIGHT NOW, you can get access to Art Marketing Boot Camp V for one single payment of just $157.
$157 averages out to about $5.23 a day for one month — which is an outrageously good deal for so much valuable content.
(If you sold one more painting this year using these techniques, you could make back your investment many times over, so it really is a no-brainer…)
So would you invest $157 this month to learn how to make 15, 20, or 50 times that amount from selling a single painting?
Would it be worth that to you to learn how to sell more of your work and gain a consistent flow of paying clients every month?
If you answered yes, you might as well get it when:
This Offer Comes With Our
100% “No-Worries”
MONEY BACK Guarantee
Will this program REALLY help you sell more art this year?
Will it REALLY help you make more money from your paintings?
Eric Rhoads has helped hundreds of artists. Yes, I said hundreds. He has helped artists all over the world increase their incomes, by teaching them techniques at live events and several art marketing videos.
Here’s how you can find out without ANY risk whatsoever:
Click this link and place your order now, and you’ll get access to the Art Marketing Boot Camp V videos.
If you watch these videos and implement what is taught in the videos and you don’t come away with real-world strategies to help you make back AT LEAST 10 times your investment, then we’ll refund your payment … no questions asked and no hard feelings.
This is how confident Eric Rhoads is that Art Marketing Boot Camp V will help you see huge growth in your art career right now.
Now you can learn how to FINALLY get a steady flow of new and repeat clients…
You can discover how to get YOUR work into the very best galleries…
You can get control of your head … the one thing that prevents success more than anything else…
You can sell more paintings at a higher price and stop struggling to make a reliable income…
You can FINALLY start living the artist lifestyle that YOU want to live…
…and Eric Rhoads is going to help you do it without any risk to you.
Here’s the bottom line:
You don’t need to be an international celebrity or “sell out” to make a great living doing what you love.
The critically important things you need to know about marketing your paintings and all the systems you need to keep clients buying your work are available right here in these videos.
If you want to learn how to make an outstanding living from your art, then Art Marketing Boot Camp V was created for you.
Click the button below to get instant access to your videos right now!
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Your friends,
The Streamline Art Video Team
PS: Art Marketing Boot Camp V is the most exciting installment of this series that we’ve ever released because it’s not just PACKED with valuable information, strategies, and tactics that you can use to sell more paintings now — it also comes with a foolproof system for getting more new and repeat clients every month.
These strategies are working right now for artists all over the world, and they’ll work for you, too.
So you have two choices:
Keep doing what you’ve been doing and face the same obstacles you’ve been facing when it comes to your art career.
If you do this, then you’ll continue to struggle to sell your work and you’ll deal with frustration and disappointment, and you may face an uphill battle that will last for years.
Your other option is to invest in this training video and take the fast track to selling your work consistently every month at the higher prices that will fund YOUR ideal Artist’s Lifestyle.
The choice is yours!
Click HERE To Get Access To This
EXCLUSIVE Training Now
Cancellation Policy – Since this is such a limited event, refunds are as follows. If your spot is filled, a 75% refund will be made as soon as the payment in full is received from the next person on the waiting list. If your spot it not filled there will be no refund. There are no cancellations 30 days (or less) prior to the event.
3 Day Schedule:
1- LewisOne – the state of the industry
2- Starving Artist Feasibility
3- Mastermind presentation
4- world domination
5- competition analysys
6- your Small Business
7- Your future and goal setting
8- Residual Income
9- Startup cash
10- Case studies
–Chicken Lips
–BanksyComic
–TGCE
–Our NSA Shop
–others
11- Marketing Breakdown
12- Management 101
13- Overcoming Hurdles
14- Case Studies in History
15- Lewisone – The Psychology of being an artist.
